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Preview: Blogger Pamela_rf designs her own lingerie collection

German blogger Pamela Reif (@pamela_rf) is known for her amazing sense of style, strong yet sexy body and a lifestyle to be jealous of. With her Instagram account, blog and book she has inspired many girls all over the world. If you’re always looking for new trends to inspire yourself, you must remember her name and read this interview! We meet her in Haarlem, where she is shooting in her first own lingerie collection, which is available online from mid of August. Ready to meet her?

What was your first reaction when you were approached by Hunkemöller to design your own lingerie collection?
When Hunkemöller approached me I felt really honored, excited and a bit nervous at the same time! Hunkemöller has always been a brand that I loved but lingerie was still a section that I never touched business wise. But now I am so happy that I did!

How would you combine your favourite piece of the collection with your current wardrobe?
One of my favorite pieces of my collection is the blue velvet bustier. And my go-to look would be a ripped denim jeans, paired a slightly sheer white t-shirt on top. That way you can see the bustier shining through – a little sexy but still perfectly dressed for spring.

What do you think is the most fun aspect of your work?
My work is basically my hobbies that all turned into my „job“ and that’s why I love it so much! And since my job is extremely diverse with all the travels and most of the times really spontaneous it will never get boring! I’m meeting a lot of interesting and inspiring people and sometimes I have to pinch myself when I realize in what kind of situations I end up in.

Have you always dreamed of becoming an influencer?
No, never. But only because I never knew that the job „influencer“ existed!

What is the most beautiful compliment you have ever received?
The most beautiful compliment must have been by a follower at a meet & greet who said to me, that I inspired her every day for 3 years to work harder in school, life and also in the gym. And that’s exactly where I see the purpose of my job.

What does your ideal dining day look like from start to finish?
Hmmm I always start my day with a granola bowl with greek yogurt, fresh fruit & seeds. For lunch I love to have a quinoa salad with chicken and vegetables and for dinner e.g. salmon filet. And let’s not forget about the snacks in between – smoothies, nuts, fruit & dark chocolate!

Now, one last question: if you would have to choose never wearing sexy lingerie again or never wearing your favourite jeans again? What would you choose?
For sure I would stick to my sexy lingerie! Don’t ever underestimate the power of beautiful lingerie 🙂 And I could still wear dresses, skirts and leggings – so no problem!

Pamela_rf for Hunkemöller
The limited edition lingerie collection is full of must-have items (including velvet!). It-girl Pamela knows exactly what every fashionista dreams of. The Pamela_rf for Hunkemöller collection includes different types of bra sets, bodies, a slipdress and a cute pyjama. Keep an eye on our social media channels for the latest updates on the collection (Instagram: @hunkemoller, Facebook: Hunkemoller, Snapchat: @hunkemollerhq).